“Creativity is magical, not magic.”
– WE ARE PYTHON
WE ARE PYTHON is a leading web designer in Leicester
From our Stratford-upon-Avon office in the United Kingdom, we have been designing websites for people in the Leicester area for a number of years.
Leicester has the largest economy in the East Midlands. And because of that, there are a lot of businesses in the city looking to bolster their online presence. Recent advances in technology and changes in Google’s algorithm has prompted business owners to rethink their digital marketing strategy. With a website redesign being at the top of the to-do list.
Do you fall into this category?
Or maybe you’re a new business in the local area in need of a new website?
Either way, WE ARE PYTHON can help.
6 Important Factors In Web Design
1) Attractive design
This is may be the most obvious factor of great web design. A website should be visually appealing and attractive to users. Our graphic designers come together with our web developers to create websites that function well and also looks amazing. It’s no surprise that a poorly designed website will negatively affect people’s opinion about your business.
We are well-known for creating sleek and bold websites that capture the user’s attention immediately. We use colour, font and strategically placed interactive elements to make sure your website will stand out from the crowd.
While a website has to look great, it has to do it in a way that reflects your brand image. Again, this is where our creative team works closely with our developers to ensure that your website is an accurate representation of your business.
Your website should seamlessly integrate with your other marketing materials.
Search engine optimisation (SEO) is all about helping Google to understand what the content of your website is about. A good technical SEO strategy will result in your articles appearing higher up in the search results.
While implementing SEO techniques in your writing is important, it’s also essential that a website is built with technical SEO in mind. Things like page structure, micro-data and sitemaps need to be present. We take care of all aspects of technical SEO when designing websites.
4) User experience
A positive user experience affects people’s opinions on how professional they think your company is. Conversions have been found to increase by 400% on sites that focus on delivering a positive user experience.
It is also a factor in SEO. If a site has a poor user experience people are likely to click the back button quickly. If somebody lands on your website from the search results page and then immediately hits the back button, the search engine will take that as a sign of bad content. As a result, it will push your piece of content further down in favour of other articles that indicate a better user experience.
5) Calls to action
The ultimate goal of having a great website is to increase conversions, right? Whether a conversion to you is generating a sale, a lead or something else, the best way to do that is to tell the user what you want them to do next.
It sounds almost too simple to be true. By just placing a button that says ‘Request a Callback’ or ‘Checkout Now’ you can dramatically increase the likelihood of someone taking that action. Hubspot found that conversions were increased by 121% just from implementing a call to action.
6) Easy to update with new content and maintain
Depending on what your website’s primary goal is, we will implement a system that makes updating and adding new content as easy as possible. Most of the time we will implement a content management system like WordPress. These systems allow anyone, even with no technical IT knowledge, to update a website.
We want to make your life as easy as possible so you can focus on other aspects of your business.
The benefits of quality web design
The benefits of having a well-designed website are clear. You’ll improve your company’s public image, conversions will increase and ultimately your business will grow.
When it comes to helping local businesses and individuals in the Leicester area with web design, we have a great track record. We spend time talking to our clients about what they want to achieve, as opposed to hitting copy and paste. Each website we build is bespoke to the client’s needs.
A quality website should serve you and your business for years to come. It should also be easy for you to update with new content long after we deliver the finished product.
As a leading web designer in Leicester, some of the specific benefits a quality website designed by WE ARE PYTHON will bring you are:
- An increase in traffic
- More conversions
- Lower bounce rate
- Increased average time on page
- Increased brand awareness
- Better average position in the search results
- Mobile friendly
- Easy analysis of traffic statistics
- You’ll stand out from the competition
Hire a local web designer in Leicester
If you’re looking for a web designer in Leicester, call our Stratford-upon-Avon office today. We will walk you through the process and make sure you get the website you need.
We are made up of a young and creative team that have produced websites, among other creative marketing materials, for big-name UK brands. Our level of professionalism and the results we produce have helped us gain a reputation for trustworthiness and quality.
No matter how complex your project is, we can help.
Tel: 01789 332 567
Email: [email protected]
Tel: 02080 165 981
Email: [email protected]
Hi, I’m Charlie, Content Writer and SEO here at WE ARE PYTHON. Over the years I’ve managed a number of successful blogs and helped them grow their traffic by staying a step ahead of the competition when it comes to finding innovative ways to attract organic visitors. Without trying to sound too cliche, I really do have a passion for SEO. Being able to reach people across the globe and help them solve a problem is what drives me to produce the most engaging and helpful content I can. A fun fact about me is that, aside from being an SEO geek, I’m also a qualified scuba diving instructor. So, in my spare time when I’m not behind a computer you’ll often find me underwater somewhere!